Dear Readers: I'm giving away huge parts of The Music Studio Handbook for free and helpful teaching tips as the date approaches. Just enter your e-mail below to get them. (I do not EVER share your info with outside parties and there's no obligation to purchase anything):
From the Introduction
I. What this book is and what it is not.
This is not primarily a business book. This book will not teach you about accounting. It will not tell you about Federal, State, and Local laws concerning running a business. I am not an advertising pro, an incredible businessman, or a marketing guru.
But I am someone who has run a successful piano studio for many years. I started from nothing. No students, no prospects, no money, and lots of debt. I now work from home, make my own hours,
This was not an easy process.
Through a lot of trial and error I have learned how to make a piano studio run, and I've created a standard of living for myself that I am proud of and happy to have. In this book I hope to share with you many things I had to learn the hard way. I think I can save you months and years of frustration and dead-ends.
Who is this book for? It is for anyone who runs or wants to run a music studio. It could easily be used by any professional who wants to teach; whether dance, yoga, art, tutoring, you name it. I'm sure that with a bit of tweaking most anyone who owns a private teaching practice could find much of the advice in the book useful.
Most of the advice here is not groundbreaking or new. All experienced teachers have learned many of these things by trial and error. I'm simply writing what I wish someone had told me at the beginning.
Some of this book is practical and hands on - some of it is more philosophical and open ended. I think it all has value, and I promise I'll try not to blabber.
In part, this book was inspired by something which has happened to me many times: frantic phone-calls from new teachers. I've received many calls that go like this "Matt, I'm about to teach my first piano lesson tomorrow and I'm nervous as hell! What do I do?" Or "Hey, I'm trying to begin my private teaching business and I have no idea what to do, can we have dinner?" (The answer is always "yes". Who doesn't want a free dinner?)
So, for those of you who want to buy me dinner, this book is for you. Save yourself the money and have some advice you can read over and over! I hope it answers many of your questions and is a help to you in creating a lasting and fulfilling teaching career.
Yours in music,